Facebook is massive, and getting bigger everyday. It currently has over 2 billion users, far surpassing other social media networks. 66% of these users return to Facebook daily, so if you want to reach and engage with new audiences it's a huge opportunity. But where do you start? And how do you … [Read more...]
What You Need to Know About Postal Delivery Around The Globe
Sending mail overseas can seem like a bit of a minefield if you’re not familiar with it. And getting to grips with all of the regulations and processes involved can often leave you feeling perplexed. If you’re planning to send mail overseas, there will definitely be a few things you’ll need to … [Read more...]
Low-Cost Marketing Ideas
When you’re starting out in business, one of the first things you need to do is spread the word. Making sure you get your name out there can be tough and not everyone has a huge pot of money or an endless marketing budget to throw at expensive promotions. With that in mind, we wanted to take a … [Read more...]
What Does GDPR Mean for Businesses?
Disclaimer: This blog is not, and should not be taken as, legal advice. Instead, it aims to provide you with information about what GDPR means for your business to prepare you for what to expect. You can find full information on GDPR on the ICO website. You may have heard (increasingly in the … [Read more...]
The Rise of Sending Gifts by Post
These days, sending and receiving gifts through the post is almost as normal as brushing your teeth in the morning. In recent years, sending gifts by post has been made much easier with the advancement of the internet and online shopping as a whole. Shipping both nationally and internationally has … [Read more...]
How to Send an Email Campaign: The Easy Guide
Have you ever received an email and thought to yourself “this is not relevant to me at all, why was it sent to me?” Or an email that was littered with spelling errors or poor design? If you have, it’s likely the sender didn’t really do all that they could to prepare the campaign to its full … [Read more...]
The Evolution of SMS Marketing
We’ve come a long way since the first SMS (Short Message Service) was sent, just over 25 years ago (“Merry Christmas”, in case you were wondering). Text messaging has revolutionised the way we communicate. Instead of phoning someone up to ask them a question, or make plans to meet, we simply fire … [Read more...]
Feel The Love With Direct Mail for Valentine’s Day
Cute red hearts, flowers and a box of expensive chocolates - typical deliveries that have come to be expected on Valentines Day, whether from a loved one or secret admirer. But how does a business harness the power of direct mail when the day of love comes around, and what else have people come to … [Read more...]
Making a Stamp in History!
Royal Mail have been marking their heritage with beautiful and unique stamps for well over 50 years. In 1975 the Postmaster General at the time partnered with designer David Gentleman to create the first ever set of modern stamps, and the rest was history. The first British stamp to be published … [Read more...]
5 Exciting Direct Mail Trends for 2018
With 2018 now in full swing, direct mail shows no sign of going anywhere, despite the increase in digital media and a decline in revenue since 2013. In fact, the Direct Marketing Association found in a report that direct mail’s response rate is higher than email’s by quite some way. With that in … [Read more...]
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